Fashion Designers on the Rise By: Hope Wilkos, Writer/Blogger Photos: www.zimbio.com
There is a new fashion program out to discover and develop new talent and bring out their strongest potential to reach for the stars.
The Mercedes-Benz Start-Up Program is a national initiative specifically targeted to create, discover and cultivate Canada’s next generation of fashion designers and introduce them to the global design world.
There can only be one winner per year but that deserving recipient will be showered with the advantage of having a panel of industry professionals mentor them throughout the year and take their brand to greater heights. The ultimate end result will be the introduction of their very own solo show to be held in the Spring of 2012. They will be featured in the pages of Fashion, the leading beauty and fashion magazine in Canada.
This program could not have been made possible without the assistance of the Fashion Design Council of Canada, IMG, Fashion Magazine and LG Fashion Week Beauty by L’Oreal Paris.
Searching furiously from coast to coast, five finalists have been chosen who all view this experience as a once-in-a-lifetime chance to boost their self-confidence, foster their talent and raise them to the pinnacle of the fashion plateau in the industry.
Here are some fashionable facts about the finalists:
Vancouver designers, Cassie Dee and Triarchy designer, Adam Taubenfligel are inspired by old west vintage with a functional country feel and real life adventure that mirrors the extraordinary life of Amelia Earhart.
Danielle Martin and Pao Lim of Martin Lim are inspired by the unique and elegant Paris, Berlin and London architecture. The geometric shapes and the fresh and joyful colors give the line a wide appeal.
Jose Manuel St. Jacques and Simon Belange of UNTTLD are unconventional and unrestrained. They are inspired by what happens in silence with a closeness to dreams more so than reality itself.
Travis Taddeo pushes boundaries and creates a bold marriage between luxury and street wear. He is inspired by the restlessness of the summer dry heat and the thoughts that it conjures up.
There can be no greater way to gain a grasp into the design world of the future than being a part of this fantastic program today. The hand-selected panel of industry mentors who have the task of guiding these crafted individuals down the path of success will share their knowledge and expertise and serve as a foundation for the open door to a top notch career with amazing possibilities.
Mercedes-Benz Start-Up Program wil make a lifetime of dreams come true when the first winner is chosen on Tuesday, October 18th, 2011 at a runway show at LG Fashion Week as the finalists unveil their hard work and devotion to their Spring/Summer 2012 Collections.
And the winner is………….THE HOUSE OF MARTIN LIM! Congrats and you will be seeing much more from this promising brand!
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