The Mischief Is In the Details
By: Hope Wilkos, Writer/Blogger Photographer: George Whylie Videographer: Maxine Nolan Pictures Courtesy of www.fashionweekdaily.com and Patrick McMullan, www.target.com
As Jason Wu fans and followers await the big day when Jason’s new and exciting line will be available to the public, the party took to Hudson Street in Soho for the big launch this past week.
On Thursday evening, January 26th, the Red Carpet was rolled out and the street was totally transformed into a charming Parisian playland. Between those delectable French macaroons and the high-energy performance of one of the most sought-after French bands, Yelle, the attendees were kicking up their heels all night long. Yelle was quite the diva herself decked out in fringed black leather.
Looking lovely and ready to celebrate were model turned actress, Jamie King, the ‘CW’s Successful Gossip Girl’ Blake Lively and talented actress Chloe Moretz. The designer was just as thrilled to see his guests as they were to see him. Lively and Moretz were wearing Wu cream-and-noir combos befitting for the occasion. So many people love Jason Wu’s designs and he sums up his collections with one sentence, “It’s about knowing who you are”. He has a sense of enthusiasm that keeps them coming back for more.
Also in attendance were Emmy Rossum, Gail Simmons, Kelly Bensimon, Shanina Shalk, Harley Viera-Newton and Mia Moretti. Models gave guests a sneak peak into this latest collection for the majority of the evening. These days Jason Wu is much about work and little about play. He has long days of fittings that keep him going from the early morning hours to late in the day.
Those that came out to celebrate did some shopping and braved the crowds of long lines to the check-out counter. They all shared in cocktails and caviar, sugared apricots and petite pies. As the night began to wind down, the crowd also been to thin out. Most all walked away satisfied customers who had enjoyed a perfect evening.
Jason Wu’s new line for Target, ‘The Mischief Is In The Details”, will be available in stores and online on February 5th for a limited time. With fresh spring dresses, pleats and ribbons, the nautical stripes of the full skirt and accessories to match, you simply can’t go wrong. What makes it even better is the very affordable price tag.
Now every woman can be a Jason Wu fashionista!
http://www.target.com/c/brand-shop-Jason-Wu-for-Target/-/N-56hts











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