‘Toast For The Cause’ Raises Needed Funds At The Golden Globes
By Hope Wilkos (Writer)
The Golden Globes are more than just a walk on the Red Carpet or a way for one celebrity to outdo the other. Although much of the generosity of the event takes place beyond the view of the television audience, it just happens to be the real magic of the event, thanks to Moet & Chandon.
BEVERLY HILLS, CA – JANUARY 10: Displays and signage are seen during the 73rd Annual Golden Globe Awards held at the Beverly Hilton Hotel on January 10, 2016 in Beverly Hills, California. (Photo by Michael Kovac/Getty Images for Moet & Chandon)
BEVERLY HILLS, CA – JANUARY 10: Mario Lopez attends the 73rd Annual Golden Globe Awards held at The Beverly Hilton Hotel on January 10, 2016 in Beverly Hills, California. (Photo by Joe Scarnici/Getty Images for Moet &
On January 10, 2016, celebrities including Sam Smith, Eva Longoria, Olivia Wilde, Jason Sudeikis, Jussie Smollett, Wiz Kalifa, America Ferrera, Regina King and many more joined Moët & Chandon—celebrating its 25th anniversary as the official champagne of the Golden Globes—for its beloved philanthropic initiative, “Toast for a Cause,” raising a celebratory Moët Mini in honor of their charity of choice. As a result, Moët & Chandon donated to charities such as Padres Contra El Cancer supported by Longoria; and Black AIDS Project, supported by Smollett, and more.
BEVERLY HILLS, CA – JANUARY 10: Actress Jennifer Lopez attends the 73rd Annual Golden Globe Awards held at the Beverly Hilton Hotel on January 10, 2016 in Beverly Hills, California. (Photo by Michael Kovac/Getty Images for Moet & Chandon)
A red carpet staple for many Hollywood A-listers, “Toast for a Cause” invites Golden Globes nominees and celebrities on the red carpet to raise a toast with Moët & Chandon Impérial minis for which Moët & Chandon will donate $1,000 to the celebrity’s charity of choice in his/her name. New to the program this year, Moët & Chandon donated another $1,000 to a fund next year’s Moët Moment Film Festival, supporting aspiring young film makers and creative artists.
BEVERLY HILLS, CA – JANUARY 10: Actress America Ferrera attends the 73rd Annual Golden Globe Awards held at the Beverly Hilton Hotel on January 10, 2016 in Beverly Hills, California. (Photo by Joe Scarnici/Getty Images for Moet & Chandon)
BEVERLY HILLS, CA – JANUARY 10: Actress Regina King attends the 73rd Annual Golden Globe Awards held at the Beverly Hilton Hotel on January 10, 2016 in Beverly Hills, California. (Photo by Joe Scarnici/Getty Images for Moet & Chandon)
While the designer gowns impressed, the crowds were overwhelming, the winning moment was priceless, “Toast For A Cause” was unforgettable and just happened to present many of the celebrities in a whole different light.
BEVERLY HILLS, CA – JANUARY 10: Malin Akerman attends the 73rd Annual Golden Globe Awards held at The Beverly Hilton Hotel on January 10, 2016 in Beverly Hills, California. (Photo by Joe Scarnici/Getty Images for Moet & Chandon)
BEVERLY HILLS, CA – JANUARY 10: Corinne Bishop attends the 73rd Annual Golden Globe Awards held at The Beverly Hilton Hotel on January 10, 2016 in Beverly Hills, California. (Photo by Joe Scarnici/Getty Images for Moet & Chandon)
Here are just some of the various charities that were touched with generosity on the evening of January 10, 2016 at the Golden Globe Award Ceremony:
“TOAST FOR A CAUSE” CELEBS AND CHARITIES
America Ferrera – Peace First
Amy Schumer – MS Society
Bryan Cranston – To End Alzheimer’s Disease
Eddie Redmayne- MDS for ALS
Eva Longoria – Padres Contra El Cancer
Gina Rodriquez – Place Called Home
Jason Sudeikis – Children’s Mercy Hospital
Jennifer Lawrence – Global Citizen
Jussie Smollett – Black AIDS Project
Kate Hudson – Mind Up
Kristina Bazan – Art of Elysium
Laverne Cox – Trans Tech
Liev Schreiber – Public Theatre NYC
Lily James – MNDA
Michael Fassbender – Migrant Offshore Aid Station
Olivia Palermo – At First
Olivia Wilde – Save The Children
Regina King – I Have A Dream Foundation
Ricky Gervais – Animals Everywhere
Sam Smith – Teenage Cancer Trust
Uzo Aduba – Opening Act
Viola Davis – Hunger Is
Wiz Kalifa – Team Tassy
Winning is not just about receiving but about giving as well and Moet & Chandon worked to make that happen on one of the most glorious evenings of the year.
